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A Recipe for Success: Create Your Own Fit & Healthy Recipe Book What do healthy recipes and fitness professionals have in common? You’re probably thinking that they have lots of things in common. As fitness professionals we’re always striving to encourage our clients, friends, family and community to eat healthy and learn about good nutrition, right? But have you thought about the connection between healthy recipes and marketing your fitness services?
Crowdsourcing for Personal Trainers Looking for a new logo or brand identity to set you apart from the competition, but don't have a four plus figure advertising budget? One resource to consider is the use of crowdsourcing to find a solution to your creative quandary. An amalgam of the words 'crowd' and 'outsourcing', the term 'crowdsourcing' describes the emerging phenomenon of seeking creative input from an undefined public. What that means for businesses is that with a clear set of goals and some good people skills, designers around the globe can contribute to your product.
Golfers Need Your Professional Expertise The golfer's desire to play a better game has been elevated to a national obsession. The pursuit to be ‘perfect and consistent’ in every round occupies amateur and professionals with every swing. Perhaps the most important step a golfer can make is to hire a personal trainer who is knowledgeable in golf conditioning. Your golf training expertise can make the difference in your client's swing.
Is Sleeping a Pain? Are neck or back pains something that follow you to the breakfast table? If so, it could be the way you sleep at night. When someone sleeps every night with the head turned to one side, it extends and rotates the cervical spine. Eventually physiological changes occur in the neck. The ligaments and tendons in the neck actually reeducate themselves, lengthening on one side and weakening on the other. This reeducation can alter the entire biomechanical function of the cervical spine.

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Weight Training for Women

Researchers over the past years have been gathering evidence about the long term benefits of both aerobic and resistance training among women.  The old saying "use it or lose it", says it all.  An inactive or sedentary individual actually is accelerating their biological aging. 

Read more: Weight Training for Women

 

Exercise and Pregnant Women

A recently released study by researchers at Naval Medical Center Portsmouth (NMCP), VA, stated that when performed properly, exercise is highly beneficial for pregnant women. Aerobics, resistance training and swimming were among the top exercise choices to keep pregnant women fit throughout the nine months.

Read more: Exercise and Pregnant Women

   

The Power of Negative Training

No matter what you do for a living, there typically comes a “eureka!” moment when things become ever so clearer and, as a result, you become much better at whatever it is you do. As a personal trainer, that moment came me for when I learned the important role physics plays in resistance training.

Read more: The Power of Negative Training

   

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Marketing Tips With Chris

Our Resident Marketing Guru Chris Fernandez helps you grow your Personal Training Business

Current Topic: Writing a Succesful Fitness Press Release, Part 1

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