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A Recipe for Success: Create Your Own Fit & Healthy Recipe Book What do healthy recipes and fitness professionals have in common? You’re probably thinking that they have lots of things in common. As fitness professionals we’re always striving to encourage our clients, friends, family and community to eat healthy and learn about good nutrition, right? But have you thought about the connection between healthy recipes and marketing your fitness services?
Crowdsourcing for Personal Trainers Looking for a new logo or brand identity to set you apart from the competition, but don't have a four plus figure advertising budget? One resource to consider is the use of crowdsourcing to find a solution to your creative quandary. An amalgam of the words 'crowd' and 'outsourcing', the term 'crowdsourcing' describes the emerging phenomenon of seeking creative input from an undefined public. What that means for businesses is that with a clear set of goals and some good people skills, designers around the globe can contribute to your product.
Golfers Need Your Professional Expertise The golfer's desire to play a better game has been elevated to a national obsession. The pursuit to be ‘perfect and consistent’ in every round occupies amateur and professionals with every swing. Perhaps the most important step a golfer can make is to hire a personal trainer who is knowledgeable in golf conditioning. Your golf training expertise can make the difference in your client's swing.
Is Sleeping a Pain? Are neck or back pains something that follow you to the breakfast table? If so, it could be the way you sleep at night. When someone sleeps every night with the head turned to one side, it extends and rotates the cervical spine. Eventually physiological changes occur in the neck. The ligaments and tendons in the neck actually reeducate themselves, lengthening on one side and weakening on the other. This reeducation can alter the entire biomechanical function of the cervical spine.

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Fit vs. Fat -- The Battle Rages On

Although proper nutrition alone can result in weight loss, it does not necessarily correlate with true health or fitness. That's one of the key findings of a study published in the January 2010 issue of the journal Medicine & Science in Sports & Exercise. The study, directed 36 overweight -- but not obese -- adults to participate in one of three programs over a period six months: diet alone, diet plus exercise, or a weight-maintenance program used as a control group.

Read more: Fit vs. Fat -- The Battle Rages On

 

Strength Training for Women Throughout Life

As strength training continues to grow in popularity, especially among women, it is important to note that particular subgroups require special care and consideration when developing strength-training programs.  The older woman, the adolescent woman, the pregnant woman and the postpartum woman need some adjustment in their strength program to ensure both safety and effectiveness. 

Read more: Strength Training for Women Throughout Life

   

How Important is Exercise?

In the good old days, people got plenty of exercise. Our ancient ancestors hunted animals for food, foraged for edible plants, and created everything they had from their own physical labor. No need to think about when they would squeeze in a workout -- their daily lives were filled with physical activities. 

Read more: How Important is Exercise?

   

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Marketing Tips With Chris

Our Resident Marketing Guru Chris Fernandez helps you grow your Personal Training Business

Current Topic: Writing a Succesful Fitness Press Release, Part 1

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