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A Recipe for Success: Create Your Own Fit & Healthy Recipe Book What do healthy recipes and fitness professionals have in common? You’re probably thinking that they have lots of things in common. As fitness professionals we’re always striving to encourage our clients, friends, family and community to eat healthy and learn about good nutrition, right? But have you thought about the connection between healthy recipes and marketing your fitness services?
Crowdsourcing for Personal Trainers Looking for a new logo or brand identity to set you apart from the competition, but don't have a four plus figure advertising budget? One resource to consider is the use of crowdsourcing to find a solution to your creative quandary. An amalgam of the words 'crowd' and 'outsourcing', the term 'crowdsourcing' describes the emerging phenomenon of seeking creative input from an undefined public. What that means for businesses is that with a clear set of goals and some good people skills, designers around the globe can contribute to your product.
Golfers Need Your Professional Expertise The golfer's desire to play a better game has been elevated to a national obsession. The pursuit to be ‘perfect and consistent’ in every round occupies amateur and professionals with every swing. Perhaps the most important step a golfer can make is to hire a personal trainer who is knowledgeable in golf conditioning. Your golf training expertise can make the difference in your client's swing.
Is Sleeping a Pain? Are neck or back pains something that follow you to the breakfast table? If so, it could be the way you sleep at night. When someone sleeps every night with the head turned to one side, it extends and rotates the cervical spine. Eventually physiological changes occur in the neck. The ligaments and tendons in the neck actually reeducate themselves, lengthening on one side and weakening on the other. This reeducation can alter the entire biomechanical function of the cervical spine.

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How to Receive Automatic Referrals from Your Personal Training Clients!

If you do not have a referral system in place, you are losing dozens of potential new clients. Check out this system and learn the right way to ask for referrals (if you do this wrong , you will lose clients!) If your referrals have been lagging lately, consider whether you've developed a systematic approach to asking for them.

Read more: How to Receive Automatic Referrals from Your Personal Training Clients!

 

Adding Weight Does Not Increase Your Mass

Don't get me wrong when I say that putting on weight by pumping heavy iron will not increase your muscle mass. First of all, you should know what it means by lifting heavy weights. If you think it is squatting 200 pounds, then what would you call those who lift 250 pounds or 600 pounds? The truth is that the definition of heavy weights differs from person to person.

Read more: Adding Weight Does Not Increase Your Mass

   

Mind Over Muscle: Putting Your Head Into Your Workout

When we think about all the factors that contribute to preparing for a great workout, many things come to mind:  Did I take in enough protein/carbs in my pre-workout meal? Did I get in all of my supplements this morning? What body part am I training today? Am I well hydrated? While all of these factors are indeed vital to one's performance in the gym, a key element to successful training is often overlooked, and that is the power of the mind.

Read more: Mind Over Muscle: Putting Your Head Into Your Workout

   

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Marketing Tips With Chris

Our Resident Marketing Guru Chris Fernandez helps you grow your Personal Training Business

Current Topic: Writing a Succesful Fitness Press Release, Part 1

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